In an industry that often worships at the altar of optimization, Raw Materials is making a compelling case for something far more radical: originality. At just 16 months old, the Austin-based studio was named the 2024 D&AD Design Agency of the Year, a staggering achievement for any firm, let alone a fledgling one. But its…
Few logos can claim a legacy of over a century, but SKF’s wordmark has been a quiet icon of industrial design since 1908—long before corporate branding was even a formalized practice. Originally hand-painted by an employee, the bold, geometric lettering was a strikingly modern expression for its time, setting an example for countless industrial brands…
The humble QR code has long existed in the liminal space between digital and physical, a functional but often aesthetically overlooked utility. But with Uniqode’s fresh brand identity — crafted by the branding and digital studio Koto — QR codes step into a new era of depth, style, and strategic clarity. Reframing QR technology as…
At Sushi Akira, the omakase experience isn’t just a meal, Chef Nikki Zheng is the maestro that makes it a symphony. With masterful, almost musical precision, she curates an intimate, transportive dining experience that blends tradition with quiet innovation; her sushi is truly a work of art. As one of the few female chefs helming…
Few logos can claim a legacy of over a century, but SKF’s wordmark has been a quiet icon of industrial design since 1908—long before corporate branding was even a formalized practice. Originally hand-painted by an employee, the bold, geometric lettering was a strikingly modern expression for its time, setting an example for countless industrial brands…
Tech literacy is both essential and elusive, especially for families navigating an increasingly online childhood, which makes the work of Danish start-up Raising Digital Citizens not only timely but deeply necessary. When it came time to give this mission a voice and visual identity, they turned to London-based creative consultancy Greenspace — known for its…
Three major transformative chromatic changes altered my mental health during my Baby Boom childhood: the NBC peacock spreading its bright tail feathers before the first color episode of “Bonanza”; the first color cover of the defiantly iconic black-and-white Life magazine; and the moment that a Polaroid spit out it first perfect color print. Of course,…
If you’ve ever struggled to open a package—wrestling with stubborn plastic, squinting at tiny instructions, or fumbling with an awkward design—you’ve experienced the silent power of design. It’s something we rarely think about when it works well, but when it doesn’t? Frustration sets in fast. Now imagine that frustration multiplied for someone with limited dexterity,…
Every Earth Day, many of us find ourselves slowing down — even just a little — to take stock of the world around us. Maybe it’s while tending to a windowsill herb garden, out on a morning walk in the park, or in those small, hopeful conversations that seem to surface more easily this time…
The humble QR code has long existed in the liminal space between digital and physical, a functional but often aesthetically overlooked utility. But with Uniqode’s fresh brand identity — crafted by the branding and digital studio Koto — QR codes step into a new era of depth, style, and strategic clarity. Reframing QR technology as…